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Search, cloud and its own TPU AI chips.
Silicon · Custom chips for the biggest buyers · Starter
Key figure Anthropic can use up to 1 million TPUs. Meta is reported to have agreed a multibillion-dollar TPU deal (Feb 2026).
Why it leads Sells its own chip capacity to rivals in AI, which gives the chip volume no single product could.
What could change it Anthropic said it will keep using Amazon's Trainium and Nvidia GPUs too.
sourced maginative.comCloud and compute · Public cloud · Starter
Key figure Google Cloud revenue about $24.8bn in Q2 2026, up 82%, with a reported $514bn backlog (secondary coverage of Alphabet's 22 July report).
Why it leads Sells its own TPUs and Gemini alongside the cloud, and gained share in the Synergy data.
What could change it Whether the backlog converts to revenue. About half is expected within 24 months.
reported cryptobriefing.comAI models and platforms · Frontier labs · Starter
Key figure Gemini app at 950 million monthly users on Alphabet's July 2026 call and 1 billion by 11 Aug (reported). AI Mode in Search passed 1 billion monthly users.
Why it leads Owns the distribution (Search, Android, Workspace) and its own chips.
What could change it Turning usage into paid enterprise share, where Menlo put it at 21%.
reported forbes.comInternet and consumer platforms · Search, social and advertising · Starter
Key figure Roughly $82bn of Q2 2026 advertising revenue, up about 14%. Search near 90% of referral traffic. AI Mode in Search passed 1 billion monthly users.
Why it leads Owns the queries, the browser and the phone's default.
What could change it Chat assistants taking questions, though AI-native engines were reported under 0.1% each (single source).
reported thekeyword.coInternet and consumer platforms · Video and streaming · Starter
Key figure YouTube at 14.2% of TV time in July 2026, the largest single service.
Why it leads Free, enormous catalogue, and creators supply the content.
What could change it Brand-safety and creator payments.
sourced ppc.landDevices · Smart glasses and XR · Second string
Key figure Google and Samsung plan Android XR glasses, starting with an audio-led model in fall 2026. No confirmed launch date or price.
Why it may rise Brings an operating system and Gemini to the category.
What could change it Shipping a product people buy.
reported dymesty.com