Meta logo

AI models and platforms · Second string · Team Meta

Meta

Social platforms and a large AI chip buyer.

84OVRStarterDraft · rated on 5 of 6

Ratings

Meta's Q2 2026 ad revenue was $59.36bn, up 27%, on 3.60 billion daily people, with impressions up 14% and price per ad up 12%.

  • Dominance95draft

    Meta's share of smart glasses is put at 69% to 76% depending on the source, a majority of its row.

    reported idc.com
  • Momentum82draft

    Q2 2026 ad revenue rose 27% to $59.36bn, faster than Google's 14%.

    reported thekeyword.co
  • Leverage58draft

    The Atlas shows Meta as a buyer of chips, cloud and power, and states no company that depends on it.

    reported finance.yahoo.com

    Network base 58, judgment +0.

  • Durability76draft

    Its named risks are capital spending of $130bn to $145bn and soft third-quarter guidance, after investors sold the shares.

    reported thekeyword.coreported finance.yahoo.com
  • Firepower99draft

    2026 capital spending is guided to $130bn to $145bn, with Q2 2026 capex of $31.1bn.

    reported finance.yahoo.com
  • Deal Heatunrated

    The Atlas reports no deal talks, pending deal, listing plan or stated acquisition plan for this company.

DOM 95MOM 82LEV 58DUR 76FIRE 99HEAT –

Key figures

From the Atlas key figure: 2026 capital spending guided to $130bn to $145bn. Q2 2026 capex $31.1bn and free cash flow $784m. Meta AI user counts vary from 640 million to 1.5 billion across trackers and none is Meta-confirmed. Source: finance.yahoo.com.

ListedPublic
Founded2004

Profile

Social platforms and a large AI chip buyer.

AI models and platforms · Frontier labs · Second string

Key figure 2026 capital spending guided to $130bn to $145bn. Q2 2026 capex $31.1bn and free cash flow $784m. Meta AI user counts vary from 640 million to 1.5 billion across trackers and none is Meta-confirmed.

Why it may rise Spends at hyperscaler scale and has 3 billion-plus users to deploy models to.

What could change it Whether the spending produces a model that leads, since investors sold the shares after Q2.

reported finance.yahoo.com

Internet and consumer platforms · Search, social and advertising · Starter

Key figure Q2 2026 ad revenue $59.36bn, up 27%, on 3.60 billion daily people. Impressions up 14% and price per ad up 12%.

Why it leads Grows ad revenue far faster than its audience by showing better matches.

What could change it Capital spending of $130bn to $145bn and soft third-quarter guidance.

reported thekeyword.co

Devices · Smart glasses and XR · Starter

Key figure Share of smart glasses reported at 69.2% in Q1 2026 and 76.1% in another IDC citation. Ray-Ban Display's international rollout was paused because US availability was backlogged. A $299 display-free line launched 23 June 2026.

Why it leads Sells glasses through eyewear stores, not as a headset.

What could change it Display glasses are supply constrained.

reported idc.com

Connections

Allies and partners

Rivals

Owners and backers

  • funded by Blue Owl in Infrastructure and data centers

    Blue Owl funds hold 80% of the Hyperion joint venture and Meta 20%. Meta leases the campus and guarantees the first 16 years. prnewswire.com

    On the map
  • funds Oklo in Infrastructure and data centers

    Part of Meta's January 2026 nuclear deals. Meta backs Oklo's Ohio campus, targeted as early as 2030, with no financial terms disclosed. techcrunch.com

    On the map

See Meta and its connections on the map →

Sector standing

No. 2 of 11 rated in Devices

  1. 1Google91
  2. 2Meta84
  3. 3Samsung82
  4. 4Apple76
  5. 4EssilorLuxottica76

Ratings by Claude (draft), 2026-11-02, read from the Atlas data under the ratings rubric. Logo: meta.com. CC0 via Simple Icons 16.36.0. The mark is a trademark of its owner.